Search Engine Optimization : Overview
Jean-Marc Herrelier
Your Goal
There are more than 800 million websites in the world today and about 500 000 new websites pop up every month. With these
figures, your goal is clear: to make your website stand out from the crowd. This is not always an easy task, but we will help
you to succeed.
Submitting a website consists simply of registering it with the various directories and search engines that are available
on the Internet.
The usefulness of this operation becomes obvious when you know that more than 80% of Internet surfers go through directories
and search engines to find what they are looking for. So in order to drive traffic to your website, you have to undertake
website submission. Don't worry, we will help you!
As you will see from the lab workshops, website submission is more a matter of strategy than of technique. No advanced skills
are necessary.
And contrary to other promotion methods that call for financial resources, website submission is fair to everyone since it
is an entirely free process. So commercial and personal websites are on an equal footing with regard to reaching top positions
in search engine listings.