Design : Web image formats
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Bernard Jolivalt

The JPG Format

Developed by JPEG (Joint Photographic Expert Group), this format can display up to 16.7 million colours. Animations cannot be created, nor can a transparent colour be defined. The compression results in information loss, as you can see in the following figure. In the image on the right, a high compression rate reveals the loss of data associated with this format.



Figure 3: The JPG format can result in significant data loss.

There is a loss of quality as the compression rate is fairly high (a 50:1 ratio). With a lower compression rate, the quality loss would have been less apparent. It is also possible to avoid the compression entirely by choosing a zero rate, but then be aware that the download time will be longer!

When should one use or not use the JPEG format?

  • Suitable for colour photographs.

  • Not suitable for images containing typography or geometrical patterns.

  • Unusable for silhouetting or animations.

Correctly define compression rates. Most of the recent versions of the image-editing programs enable you to define the compression rate for JPEG images. For instance in Paint Shop Pro, click on the Options button of the dialog box Save as.



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